Today we looked at audiences and how we have targeted specific audiences with the magazines that have been created. We have looked at Demographics, Lifestyle Segmentation and Rubicam and Young's 4C's. Remember that in your controlled assessment period you should be outlining the features of your magazine that you think would attract your target audience b y labelling these features on the magazine pages. Remember to be detailed and thorough in your analysis. Reminder of the audience classification systems are below.
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