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Sorry that I am not in today - you know that I would be if I could be. I have included the outlines of Rubicam and Young's 4C's and Lifestyle segmentation in this blog post so that you can complete the work that I have set. If you click on the image a larger version of that image should appear. Please make the most of the opportunity and add as much detail and as many reasons as possible into your response. We will pick up from here next week. Thanks.